The Blog
Behind the Lines

Design, Branding and Website tips, ideas + inspo to help your business stand out from the crowd.

Brand Identity, Brand Strategy Letters and Lines Creative Co Brand Identity, Brand Strategy Letters and Lines Creative Co

How Your Font Choices Are Secretly Speaking to Your Clients [aka Typography Psychology]

Listen, I know picking fonts might seem like the least exciting part of your brand journey, [especially compared to your gorgeous brand photos].

But here's the thing – your typography is literally doing the talking for your brand, even when you're fast asleep.

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Brand Identity, Brand Strategy Letters and Lines Creative Co Brand Identity, Brand Strategy Letters and Lines Creative Co

How to Discover Your Brand Voice

Have you ever wondered why having a unique brand voice is crucial for your success?

Let me tell you, it's the MAIN ingredient that sets you apart from the crowd and leaves a lasting impression on your audience. Your brand voice reflects your values, vision, and unique identity. So, let it shine and captivate your audience!

Ready to dive into why finding your brand voice is a game-changer, along with 4 invaluable tips to help you uncover it then download the free Brand Personality Cheat Sheet below to get started.

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Between the Lines Newsletter — Your Weekly Brand Accelerator

Are you a driven business owner who dreams of ‘that could be my brand!’ moments?

Join me for weekly ramblings every Thursday packed with actionable design wisdom you can actually use to level up your brand [without the endless YouTube tutorials], fresh inspiration to keep you dreaming bigger, and a lil behind-the-scenes adventures of a creative entrepreneur

Think of it as coffee dates with your detail-obsessed creative friend who always has your back [and probably too many puns + dad jokes]!