The Blog
Notes from the Passenger’s Side
of your best friend’s ride… but not in a scrubs kinda way.
Your front-row seat to the good stuff where I share all my design secrets, strategy wins, and behind-the-scenes details that help driven small business owners turn their brands into unforgettable ones.
From quick brand wins to total website transformations, consider this your no-fluff guide to standing out (while I'm over here obsessing over color palettes + bringing the snacks).
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Website Planning Guide: Start 2025 Strong
Let's talk about something that gets me more excited than a perfectly aligned grid system – starting 2025 with intention and strategy.
[Yes, I'm that design nerd who gets pumped about planning, and after this post, you will too!]
The Strategic Website: Beyond Just Pretty Design
Coffee chat time! About something that might be keeping you up at night: investing in your website.
I get it – looking at web design as an expense can make your wallet want to hide under the bed. But here's the tea: when done strategically, your website isn't a cost – it's your hardest-working team member who never asks for vacation days!
Is Your Website Stuck in the Slow Lane? Let's Fix That!
Gone are the days of making a snack while waiting for images to load. In today's fast-paced digital world, you've got about 3 seconds to capture someone's attention before they bounce. That's right – just 3 seconds! Studies show that 40% of visitors will abandon a website that takes more than those precious few moments to load.
Your stunning visuals shouldn't slow you down, and that's exactly why I'm sharing my secret weapon with you today.
Top Tips for Organizing Your Website Content Like a Pro
When you’re building a website that looks great and functions smoothly, getting your content right is super important. Your content is the heart of your site, and how you present it can really make a difference in how visitors experience and interact with your site.
From text to images and videos, how you present your content can make a huge difference in how visitors interact with your site. Here’s a friendly guide to help you get your content sorted and your site looking great.
Hey! I’m Jodi
Your Detail-Obsessed Co-Pilot for the Brand Journey Ahead
With my obsession for detail and love for seeing the bigger picture, I'll be your strategic navigator who transforms Pinterest dreams into profitable reality. I'm fully invested in your journey—I won't hop out of the car until we reach your final destination (but not in the driving behind a log truck kind of final destination—IYKYK).
Your standout brand can still feel authentic, oozing with personality, and your business growth shouldn't cost you that precious game night.
Combining my heart for small business and eye for the bigger picture, you'll get purpose-driven design that works as hard as you do—no generic visuals here.
Picture closing your laptop before dinner, knowing your brand is still out there turning heads and attracting the dreamiest clients who pay your worth, all while you get to focus on what matters most.
Between the Lines Newsletter — Your Weekly Brand Accelerator
Are you a driven business owner who dreams of ‘that could be my brand!’ moments?
Join me for weekly ramblings every Thursday packed with actionable design wisdom you can actually use to level up your brand [without the endless YouTube tutorials], fresh inspiration to keep you dreaming bigger, and a lil behind-the-scenes adventures of a creative entrepreneur
Think of it as coffee dates with your detail-obsessed creative friend who always has your back [and probably too many puns + dad jokes]!
